Contents of a Business Plan

Sr.# Contents BP1M BP3M BP10M BP25M 1. Executive Summary x x x      1.1 Objectives x x x      1.2 Mission x x x 2 Company Summary x x x      2.1 Company Ownership x x x      2.2 Start-up Summary x x x      2.3 Company Location x x x           3 Services / Products x x x x 4 Marketing Analysis Summary x x x x      4.1 Market Segmentation x x x x      4.2 Target Market Segment            Strategy x x x x      4.3 Service Business Analysis x x x x           4.3.1 Competition and                   Buying Pattern x x x x 5 Strategy and Implementation Summary x x x x      5.1 Competitve Edge x x x x      5.2 Sales Strategy x x x x            5.2.1 Sales Forecast x x x x      5.3 Milestones x x x x 6 Management Summary x x x x      6.1 Personnel Plan x x x x   7 Financial Plan x x x x      7.1 Important Assumptions x x x x      7.2 Breakeven Analysis x x x x      7.3 Projected Profit and Loss x x x x      7.4 Projected Cashflow x x x x      7.5 Projected Balance Sheet x x x x 8 Tables and Charts x x x x Type of Plan  Small Business Plan Business Plan   Advance Business Plan More Advance Business Plan Project Cost $500k - $1mn $1.1mn - $3mn $3.1mn to $10mn $10.1mn - $25mn Minimum Investment Required $500k $1.1 mn $3.1 mn $10.1 mn Service Fee $7,500 $10,000 $15,000 $25,000